MTN published TruTalk promo advert on Tuesday just days after ban by industry watchdog
MTN Nigeria on Tuesday defies Nigerian Communications Commission (NCC) and went ahead to publish TruTalk promo advert 3 days after ban by the apex regulator.
NCC had recently placed a ban on the ongoing MTN TruTalk+ saying that the operator has no approval of the regulatory authority before embarking on the new promotional tariff plan.
Speaking exclusively to The UNION on Tuesday through a telephone, Director of Public Affairs of NCC, Mr Tony Ojobo said the Commission is aware of the latest move of Nigeria’s biggest telecoms service provider, adding that the issue is being handled at administratively.
‘‘We are handling it administratively. We are taking the necessary actions we are expected to take. We don’t have to announce our action immediately. We are aware of what is happening.’’
He affirm that the apex regulator will take necessary actions against any operator that ignore regulations guiding the industry.
Ojobo noted that NCC expects every operator to get approval for any promotion before going head to make it public.
The Commission in a letter dated May 19, 2015 with ref No NCC/ MTN/18/15 and signed by the Head, Compliance Monitoring and Enforcement, Mr. Efosa Idehen and Head, Legal and Regulatory Services, Mrs. Yetunde Akinloye, said the records of the Commission showed that the operator has no approval of the regulatory authority before embarking on the new promotional tariff plan.
It added that failure to comply with the directives giving in the memo halting the promo will attract sever sanction.
NCC asked MTN Nigeria Communications to stop the implementation of a tariff plan called MTN TruTalk+ or face serious sanctions as the regulator said it did not give any approval for such service.
A statement signed by the Director of Public Affairs, Tony Ojobo also barred MTN from further advertisement of such service in the print, electronic media or its websites.
The Commission said that its Compliance Unit revealed that the new tariff with daily access fee of N5, allowed subscribers to call all networks at 11k/sec and N20k/sec to UK, USA, India, Canada and China.