Nigeria saw the launch of Food Revolution Day last week Friday, 20th May 2016 amidst a fanfare of celebrities, live cooking events, a flurry of social media activity and, of course, British celebrity chef and campaigner Jamie Oliver, who launched the campaign. In Nigeria, the campaign’s Global Champions – singer, songwriter and philanthropist WAJE and leading cookery personally Chef Eros – were the hosts of the live event on Facebook which took place at Dowen College in Lagos at 2:30 pm. Reaching over 3 million people, over 127, 000 viewers tuned in to witness the broadcast which took place on Waje’s Facebook page.
Now in its fifth year, highlights included chefs and celebrities streaming live on Facebook on 20th May during a seven-hour cooking marathon, calling for people around the world to sign up to the Food Revolution. Jamie was joined by a host of well-known chefs and personalities, all of whom carried out Facebook Live broadcasts from the around the world to help make history. Some of the notable names included Kris Jenner, Wolfgang Puck and Cody Simpson (L.A. USA); Chef Donna Hay (Sydney, Australia); Chef Ali and Juliani (Nairobi, Kenya); Chef Tim Malzer, Chef Steffen Henssler and Janina Uhse (Hamburg, Germany); Chef Ana Luiza Trajano and Chef David Hertz with guests Marina Person and Felipe Solari (Sao Paulo, Brazil); cookery personality Marion Elias and AliKiba (Dar-es-Salaam, Tanzania); Chef Eros and Waje (Lagos, Nigeria); Chef Lynn Crawford (Toronto, Canada); and Bart Van Olphen and Miljuschka Witzenhausen (Netherlands).