Cornerstone Insurance Plc has again partnered the Federal Road Safety Corps the Zone 2, Lagos to introduce a project aimed at reducing student-related casualties on roads leading to school. The campaign tagged “Safe Route to School”, is a corporate social responsibility initiative of Cornerstone, which focuses on the provision and maintenance of safety infrastructure in different parts of the Lagos metropolis.
While speaking at the opening ceremony of this years campaign road show in Lagos, the Group Managing Director, Mr. Ganiyu Musa, said as a company, which takes pride in operating ethically and transparently in order to earn the confidence and trust of its stakeholders, Cornerstone Insurance was pleased to continue in a lifesaving journey it started three years ago with a credible institution like the FRSC to constantly pursue innovative ways to respond to the society’s biggest safety challenge. Musa, who was represented by the company’s Chief Operating Officer, Ayo Osunbunmi, said there had been a deep concern about the soaring rate of road crashes in the country involving school children.
He cited a recent survey, which showed that at least unwary drivers on school roads knocked a child down every day. About 80 per cent of such accidents were linked to lack of adequate road signs and recklessness of drivers, he said and stressed the need for decisive actions to save lives of the kids. Cornerstone Insurance said through the campaign over the last one and a half years, it had provided zebra crossing and illuminating children crossing signs along some roads in Lagos.
Speaking at the 2014 edition of the “Safe Route to School, the General Manager, Cornerstone Insurance Plc, Mrs. Yinka Adekoye, who represented the company’s CEO at the inauguration of the campaign in Lagos, said “We care deeply about the environment and our community and the constant pursuit for innovative ways to respond to society’s challenges drives our approach to corporate social responsibility (CSR).” “We have developed a sustainable CSR framework that thrives on partnership with broad range of stakeholders to intervene where the need is great and this is addition to our philanthropic giving as well as social investment in communities.
For instance, we are worried and disturbed by the soaring rates of road accidents in the country. In fact, an account shows that road crashes claim more lives than HIV/AIDS and malaria combined in Nigeria. This is a big challenge that requires both conscious and collective efforts,” “Last year, we embarked on safety awareness and sensitization rallies in conjunction with FRSC across different motor parks in Lagos while also providing basic medical care to over 1000 drivers. It is heart-warming to say that, this effort is already bearing fruits. For example, the record has it that reported cases of road crashes reduced by almost a half in 2013 over 2012 in Lagos. This serves as a pointer to the fact that this is a partnership that works, and we are committed to take this to the next level.” she said